Parisa Milne Has Helped Australia's Leading Brands 

Implementing AI and data solutions across multiple functions (marketing, media, operations, finance, and pricing) and

industries (retail, healthcare, professional services, and education)

✓ Implementation frameworks ✓ Career advancement strategies ✓ AI innovation insights

DO THESE CHALLENGES SOUND FAMILIAR?

For Organizations:

🔄 Value Gap: You have access to impressive AI tools, but there's a disconnect between technical capabilities and real business results. Your data scientists and business teams speak different languages, creating solutions that miss the mark on strategic objectives.

🧩 Implementation Complexity: You understand AI's potential, but the path from concept to implementation seems overwhelming. Every step forward reveals unforeseen complications, far more challenging than vendor promises suggested.

📊 ROI Uncertainty: You've invested in AI initiatives but struggle to measure their true impact. Traditional metrics don't capture the full value, making it difficult to justify further investment to stakeholders.

⚙️ Integration Challenges: New AI solutions create silos rather than integrating with your existing systems. Your team spends more time on technical workarounds than strategic improvements.

For Professionals:

🚪 Career Plateau: You've built expertise in your field but feel your career momentum slowing. You know AI is creating new opportunities but aren't sure how to position yourself to capture them.

🧠 Skills Uncertainty: You're unsure which AI skills to develop that would complement your existing expertise without requiring a complete career restart.

🌉 Bridge Role Confusion: You see the gap between technical and business teams and recognize you could bridge it, but lack clarity on how to formalize this value in your career path.

📚 Multidisciplinary Dilemma: Your diverse background spans multiple disciplines, which feels like a disadvantage when competing with specialists, despite knowing that AI implementation requires exactly this cross-functional perspective.

🔍 Opportunity Blindness: You can't identify the specific AI-adjacent roles where your unique combination of skills would be most valuable and in-demand.

🗣️ Translation Struggle: You understand both the business and technical aspects but struggle to articulate this valuable perspective to potential employers or clients.

I've helped both organisations across retail, healthcare, professional services, and education overcome implementation challenges AND guided professionals to leverage their unique backgrounds to advance their careers in the AI economy.

My Implementation Approach

I bridge the gap between AI's technical complexity, business value, and career opportunities.

With extensive experience in data science and AI leadership across multiple industries, my approach focuses on four core principles:

• Practical Implementation Over Theory - Experience the thrill of seeing AI actually work in your organisation, delivering tangible results across marketing, operations, finance, and other business functions
• Business Results, Not Technical Showcases - Feel the impact of AI initiatives that deliver measurable value your executives can't ignore, with clear ROI and performance metrics
• Knowledge Transfer & Capability Building - Through hands-on consultancy, I equip your teams with the frameworks, skills and confidence to own AI initiatives and continue driving value independently
• Unlocking Career Pathways - Transform how professionals leverage their multidisciplinary backgrounds to advance within organizations, pursue entrepreneurial opportunities, or position themselves at high-value intersection points in the AI economy

Meet Parisa Milne

With a Bachelor, Master and PhD in Computer Science and over 20 years of experience as a data science and AI leader, I bridge the technical complexities of AI with practical business implementation across multiple industries and functions.

My unique cross-disciplinary journey spans healthcare (5 years), Australia's largest retailer (8 years), and a Conversational AI startup (1 year), where I've led data science and AI teams implementing solutions that deliver measurable business impact. My experience includes:

• Marketing & Media: Developing AI-powered customer segmentation, campaign optimisation, media mix modelling, and comprehensive measurement frameworks to quantify ROI and attribution across marketing channels
• Store Operations: Implementing predictive analytics for staffing, inventory management, and operational efficiency
• Supply Chain: Creating AI solutions for demand forecasting, logistics optimisation, and inventory management
• Pricing & Finance: Building models for dynamic pricing, profitability analysis, and financial forecasting
• Customer Experience: Developing personalisation engines and customer journey optimisation

Throughout my career, I've been deeply committed to mentoring and developing talent. As a data science manager and team leader, I've:

• Guided career transitions for dozens of professionals moving into AI-adjacent roles
• Mentored technical experts in developing their business acumen and strategic thinking
• Supported domain specialists in leveraging AI to advance their careers
• Developed structured career pathways for team members at various stages of their professional journeys
• Facilitated cross-functional knowledge sharing that bridges technical and business understanding

This combination of implementation expertise and mentorship experience gives me an unparalleled perspective on how AI can transform both organisations and individual careers.

As a strategic advisor with certification in "Digital Marketing in AI World" from London Business School, I combine academic rigour with real-world implementation expertise. My background includes:

• Cross-Industry Implementation: Successfully deploying data science and AI solutions across retail, healthcare, professional services, and education sectors
• Cross-Functional Expertise: Delivering measurable results across diverse business functions
• Strategic Leadership: Managing data science and AI teams and directing advanced analytics initiatives that translate to bottom-line impact
• Technical Mastery: Specialising in predictive modelling, Generative AI solutions, NLP, and custom AI implementations

As a published academic and speaker at Australian and international conferences, I bring credibility and depth to every engagement.

My approach is distinctly practical—translating complex AI capabilities into business results and career opportunities. I demystify AI by making it accessible, actionable, and aligned with strategic objectives rather than pursuing technology for its own sake.

Whether you're seeking to implement AI in your organisation, advance your career by leveraging AI capabilities, or build innovative AI-powered products, I provide the strategic guidance, implementation frameworks, and hands-on support to help you succeed in the evolving AI landscape.